Advertising Campaign: RUSH Hospital

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Objective: Developed an advertising campaign for RUSH Hospital, a historic healthcare provider based in Chicago.

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Approach: Created a strategic storyboard and designed a cohesive series of outdoor and social media assets to support the campaign’s message, designed on Canva. 

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Outcome: Delivered a comprehensive campaign that repositioned RUSH as Chicago’s hometown hospital, emphasizing its longstanding legacy, deep understanding of the city’s evolving communities, and continued commitment to meeting patients where they are.